Visitec was established in 2022 and was the first Myopia clinic in Ningbo, China a city of over 8 million people. We were approached to create a full branding system that would be applied to their flagship eye hospital. Our concept would later be applied to clinics all over China.
Our strategy was to create a fun space themed environment to make their visit to the eye clinic less intimidating. Our illustrated characters Vita and Timo represent the technology and the doctors who make the clinic operate.
This project was a ton of fun to design and the kids who visit think it's pretty cool too. Hope to work on more projects like this in the future.
